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ADVANCED STRATEGIC MANAGEMENT (ASM)

Driving sustainable business results

Updated

Who

Executives taking on new and significant leadership responsibilities, who are looking to sharpen their analytical skills and strategic leadership effectiveness.


What

  • Prepare to boost performance at individual, team and business-unit levels
  • Ensure that your organization is keeping ahead in a constantly changing business environment

Duration

3 weeks

When

Dates 2010

October 25 - November 12, 2010


Dates 2011

March 7 - March 25, 2011

May 23 - June 10, 2011

October 31 - November 18, 2011


Fee 2010

CHF 29,500

Fee 2011

CHF 31,000

Our participants

ASM is for executives taking on new and significant leadership responsibilities, who are looking to sharpen their analytical skills and strategic leadership effectiveness. These may be business-unit, region, division or country leaders.

The following companies have put their trust in IMD in the past by sending participants to ASM:

  • A.P. Moller Maersk
  • Nestlé
  • Repsol YPF
  • KMD
  • Fujitsu
  • Itochu
  • Al Faisaliah Group
  • Polimoon Group
  • Ecco
  • Danske Bank
  • Logitech

"ASM is a life-changing experience. With my new knowledge, insights and skills, I’m ready to engage my organization and the world. I feel reborn!"

Modupe Adeyeri, General Manager and Chief Information Officer
Guaranty Trust Bank PLC, Nigeria


"ASM is a fantastic program for executives from all parts of the world and from all industries. The quality of the professors is exceptional and their engagement on issues is exemplary."

Julian Bishop, Corporate Services Director
GSMA, United Kingdom


"Since leaving ASM, I have succeeded in acquiring consulting mandates for two companies. My newly acquired knowledge and capabilities at IMD were instrumental in obtaining these mandates and enabled me to ask pertinent questions to uncover missing gaps in their strategies. The ASM workbooks were also very helpful - they provide great tools for engaging teams and organizations."

Marc Bernhardt, Senior Management Consultant
SAM Headhunting, Switzerland


"ASM was great and very important for our new strategy process. The workbooks are very productive – we specifically used the Resources + Capabilities concept which was completely new to the team but helped them to add another dimension to the process. Great stuff!"

Christof Leuenberger, Business Executive Manager
Nestle Peru SA, Peru


"ASM is a powerful program with world-class professors and diverse, multi-cultural participants. The learning environment at IMD is simply "wow"!"

Ayman Amiri, Director, Network Operations & Maintenance
ECMS-Mobinil, Egypt


"ASM is a great opportunity to step back and really think from different perspectives about the strategic issues in your company and industry. It also helps you with the choices you have to make as a leader, and how to organize and implement these. An excellent broadening experience, both intellectually and interpersonally."

Ronald de Lange, Management Services Director
Hoogenbosch Retail Group BV, The Netherlands


"AMS goes beyond intensive strategic management to explore global trends, leadership tools, supply-chain management, communications, pricing and organizational behavior. This program is a must for those who want to be a successful leader at any executive level."

Homoud Al-Otaibi, Head, Operational Planning & Performance Management
Kuwait Gulf Oil Company (KGOC), Kuwait

What

You are moving into a significant leadership position - facing the challenge of developing and executing strategies in complex environments. You must build a team and manage internal and external relationships so that your organization can create value and deliver results. As the leader, you are in charge and need to enhance your personal impact and influence to meet these challenges. The Advanced Strategic Management (ASM) program will help you build the skills you need to boost performance in your business today and to prepare your organization to sustain performance in the future.


 

ASM Program Chart

Only a wide, interconnected view of your business and the world in which it operates can help you to become an effective, operational and visionary leader. By having a better view of the world, markets, industries, consumers and business as a sustainable institution, you will be able to further define a comprehensive strategy for the success of your organization, develop your ability as an influential leader and build a stronger, committed leadership team.

Key questions

Strategy

  • How can you as a leader be both strategic and operational, adjusting to the continual changes in the business environment to ensure that your organization is ahead?

Organization

  • How can I align and lead a complex network of people, resources and activities - where boundaries are blurring inside and out - as a cohesive whole?

Leader

  • How do I increase my influence and impact to make better decisions and lead my organization effectively over time?

Leadership Team

  • How can I effectively build and lead aligned and engaged teams?

How

Case studies, videos, simulations, workshops, individual project-work, weekend retreats, group sessions, guest speakers and Faculty coaching will help you to take the classroom back to your office. The first two weeks will deal with thinking strategically about your business and managing your organization to realize your goals. The third and final week will focus on the challenges of execution.

Support before, during and after the program
Beyond the three weeks on campus, ASM involves intensive pre-program assignments and post-program support. Before attending, you will need to undertake some work in order to be prepared to relate the issues that will be addressed in ASM to your business. During the program, IMD Faculty will help you diagnose and apply lessons from the program to your own situation. After the program, a Faculty member will contact you for follow-up support. Throughout ASM, you will use workbooks* to analyze your challenges and start to design responses. These workbooks will focus on many of the challenges you face, such as customer listening, stakeholder analysis, strategy and leading change. They serve as tools to help translate your learning into concrete plans and actions, as well as to engage your organization and team back at the office.

*During the program, application books and tool kits will be provided.

Take-aways
Participating in ASM will help you to:

  • Develop and broaden your perspectives, challenge and stretch your thinking
  • Understand and keep ahead of the pace of change
  • Think about how your leadership will affect the institution you will eventually leave behind
  • Improve your ability to balance problem solving with tackling strategic dilemmas
  • Focus both on building your own capabilities and those of your organization

 

 


Our Faculty

Our Faculty members are recognized world authorities in their fields. They divide their time between teaching, research and acting as consultants to international companies. They remain on top of the latest management trends.

You can expect timely, innovative learning activities, materials and content in all IMD programs.


ASM Program Director

Arturo Bris
Spanish
Finance
PhD INSEAD

Contact
Biography
Publications

Bris_Arturo_VIS5
ASM Faculty

Shlomo Ben-Hur
Israeli/American
Leadership, Organisation, Corporate Learning
PhD Humboldt University of Berlin

Contact
Biography
Publications

Ben-Hur_Shlomo

Albrecht Enders
German
Strategy and Innovation
PhD Leipzig Graduate School of Management

ContactBiographyPublications

enders_albrecht_VIS5

James E. Henderson
Canadian
Strategic Management
PhD INSEAD

Contact Biography Publications

Henderson_James-VIS5

Stefan Michel
Swiss
Marketing
DBA (Dr oec publ) University of Zurich

Contact Biography Publications

michel_stefan

Nikos Tsikriktsis
Greek & Australian
Operations and Service Management
DBA Boston University

ContactBiographyPublications

Tsikriktsis_Nikos

John Weeks
American
Organizational Behavior
PhD MIT Sloan School of Management

Contact
Biography
Publications

Weeks_John_VIS5

In this section, you will find important information on the program fee, application, invoicing, cancellation and transfer. If you have any questions, please do not hesitate to contact our program advisors.

Fee

The program fee (which can be found on the overview page) includes tuition, teaching materials, and lunch on weekdays. Travel or living expenses are not covered. You must settle your own hotel bills, both when in Lausanne and on off-campus assignments, as well as all dinners and lunches on weekends when applicable. IMD reserves the right to modify the program fee at any time.

Tentative reservation

To make a non-binding reservation, send us a completed tentative reservation form. This carries no obligation and is not a substitute for the formal application form.

Application & invoicing

Your application is forwarded to the program director who will evaluate it to ensure that the program corresponds to your objectives and profile. This can take approximately 1 week.

The information & registration office will notify you of the outcome of your application. If you are accepted, they will send your acceptance letter and invoice fee together by priority mail.

From this point, your enrollment will be considered firm by both you and IMD.

Please pay the program fee within 30 days of the invoice date and no later than the commencement of the program. If you register within 1 month of the start of the program, you must settle the invoice immediately without exception.
Payment can be made by bank transfer or credit card.

Up to six weeks before the program start date, a program coordinator will contact you with information on hotels and pre-program preparation. Please note that IMD reserves enough rooms for each participant on the program.

If accepted, you understand that you must be completely free of professional duties while attending this program and that you must attend all scheduled sessions and activities.

Cancellation & Transfer Policy

IMD must be notified in writing of all cancellations and transfers. If you are admitted to a program, but find that you are unable to attend, you have the following cancellation and transfer options:

Up to six weeks before program start:

  • Cancellation:
    You receive a full refund of the program fee.
  • Transfer:
    You may transfer to the next available session with no transfer fee.

Note: IMD programs tend to be fully booked well in advance. Space may not be available in a later session.


From six weeks to up to 11 days before program start:

  • Cancellation:
    You incur a 50% cancellation fee.
  • Transfer:
    You incur a 20% transfer fee.

Within 10 days before program start:

  • Cancellation:
    You incur a 100% cancellation fee.
  • Transfer:
    You incur a 100% transfer fee.

Substitution

A participant can be substituted on the same program session without incurring any fees. The substitute needs to apply and be admitted.

Note: Once you have paid the program tuition fee, if you do not attend another program within 24 months, the program fee will be forfeited.


 

Cancellation and transfer policy
Program Dates for ASM

Oct 25 - Nov 12, 2010

Fully booked - waiting list available


Your next step

 
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